About Shuba

Shuba is a U.S.-born global pop artist fusing Western pop with South Asian sound and visual culture, drawing from both North and South Indian roots. Rapidly gaining international attention, she has built an independent career driven by viral digital moments and global-stage performances.

Her breakout single “Indian Summer” charted virally on Spotify India following widespread TikTok adoption. With over 240K+ monthly listeners and 9M+ listeners and viewers across platforms, Shuba is increasingly recognized for converting online momentum into live audiences through her versatile vocals and rap.
She has performed on major international stages, including stadium tours with A.R. Rahman, and collaborated with Lindsey Stirling. Singing across multiple languages, her work has drawn recognition from cultural figures including Shakira, Priyanka Chopra, Timbaland, as well as Gabriel Iglesias and Russell Peters